Automobile

Supercar Savvy: Lamborghini Doesn’t Use Commercials Because It Doesn’t Need Any – MotorBiscuit

Have you ever wondered why you never see commercials for the Lamborghini Countach supercar on television? That’s because Lamborghini doesn’t believe the company needs commercials. The product is so good it sells itself. And you know what? The luxury brand might have a point.

Does Lamborghini spend money on marketing?

Lamborghini Doesn’t Use Commercials Because It Doesn’t Need Any | Liang Qijia/VCG via Getty Images

In an old archived post from Automotive News, the author discussed luxury brands using money on marketing. “Marketing a car can be tricky when you plan to sell only 100 and the least expensive model goes for more than $200,000,” the author noted. Brands like Lamborghini, Ferrari, and Rolls-Royce didn’t spend much on marketing, even back in 1998.

Most Related Links :
usnewsmail Governmental News Finance News

Source link

Back to top button